Another good idea shared by Just Media’s creative team during our weekly WIP yesterday. Take a look at the video that I found in YouTube. Enjoy

During our weekly WIP meeting yesterday, our creative head bought up an interesting outdoor advertising campaign that generate results in Europe.

There is an old saying,”If it’s ain’t broken, don’t fix it”. Meaning to say, if something or a plan is working, continue to use or implement it until it proved otherwise. This might sound like a common sense but it seems otherwise in the field of advertising and marketing.

I am supporting one of my good friend in his new venture in starting a Gourmet Kitchen Programme. This is the first education programme in Western Kitchen Foundation in Asia where cooking amatuer like you and me could be transformed into the next Michelin chef just by following an easy step by step procedure. Imagine [...]

I am impressed with this branding & advertising campaign (contributed by our creative director, Cynthia during our weekly WIP yesterday). This is one of the rare examples that shows commercial and social interest element can merged if we think hard enough. Read more below,

Apart from the usual impatient honking, refuse to give way, failure to signal early, tailgating etc, this is the ultimate: I saw first hand last Friday after an event at Singapore Expo carpark during 5.30 pm, take a look,