Archive for March, 2007

When Nike and Apple Collide…

it becomes Nipple (Nike + Apple = Nipple)! Ok, joke aside. I went to my gym last week and saw an interesting marketing concept. The 2 giants, Nike and Apple have joined forced to crave out a niche that might sent Creative and Adidas shivering in cold sweats. Read the rest of this entry »

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Subliminal Advertising

It is a fact that major advertisers has been using this method to “occupy” YOUR perception space in the mind. This is not magic and this time round, it is used on the advertiser themselves. Watch this video and see how it works. Read the rest of this entry »

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AIA SG, You Sucks!

I submitted a simple request of changing Owner/payor from my Dad to myself (as I am in charge for my Dad insurances over the years) 2 months ago turn out to be a nightmare! Read the rest of this entry »

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NEW PROGRAM LAUNCH ON 31/03/07: BRAND MASTERY!

After 15 years of Studying, Researching, Working, Testing and Applying REAL PRACTICAL Marketing and Branding STRATEGIES that generate REAL RESULTS for my businesses and my clients businesses (past 4 years), I am launching a new seminar program call “BRAND MASTERY”. First of it kind in Singapore and Asia!

This is a No bull, not Your Usual Panel of Guest Speakers hosted in hotel ballroom that talk about big businesses or big iconic brands or big budget projects or big airy ideas kinda of seminar. This seminar is a RAZOR SHARP Series of “How To” to create YOUR OWN BRAND from scratch and IMPLEMENTING MARKETING IDEAS that focus on GENERATING REAL and TRACKABLE RESULTS as I have done so for many clients in the past. I will only IMPART and REVEAL my CLOSE GUARDED SECRETs including my humble LEARNING EXPERIENCES to only a small handful of COMMITTED PARTICIPANTS who has a strong desire to TAKE ACTION and create a powerful brand for your business with a LIMITED BUDGET and CREATE MASSIVE RESULTS. The seminar price would surprise you too because my intention is create and add more value.

P/S: Remember, this seminar is specially only to selected few who are committed to TAKE ACTION! :) Thus, drop me your Name and Contact via ken@justmedia.com.sg because 50% of the seats have already been filled! I kid you not. See below to know more,

 

BM 

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Sometimes You Win, Sometimes You Don’t

I lose an account (hot prospect) today. I was approached by a TCM (Tradition Chinese Medicine) company in Jan 07 for a Branding Project. My clients are the 2nd generation of this traditional company in their late 20’s, overseas educated. Read the rest of this entry »

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