The Success Formula of a Dynamic Entrepreneur Revealed & Exposed!

“Gratitude unlocks the fullness of life. It turns what we have into enough, and more. It turns denial into acceptance, chaos to order, confusion to clarity. It can turn a meal into a feast, a house into a home, a stranger into a friend. Gratitude makes sense of our past, brings peace for today, and creates a vision for tomorrow.”

~ Melody Beattie ~

I came into the office last week and my partner, Azhar spring me a surprise! One of our “Speak Good English” advertising campaign that we did for National Library Board has been nominated for the IMPACT AWARD in Today newspaper.

What make it so special? We are the smallest agency in term of media budget and reputation to fight this award as compare with the others big name agencies with hundred of thousands of budget to spend! So I am proud of my team.

Lastly, thank you for your support and sms votes! I am blessed.

In the mist of chasing for dollar and cent, stop and ponder, why is the last time you have shown gratitude for the people around and the things that you possess? I urge you to take a few minutes and click on the pictures and look at messages especially on the screen saver.

In addition, for those who are seeking opportunity, check out the affiliate program on the website.

The Process:
Just Media strategised and classified the whole campaign into 4 main parts:

1. On Site Market Research and Product Studies. We did a detailed market study on consumer behavior and the population demographic living within a 3 km radius around the mall. We also made in-depth studies of the strengths and benefits of key Panasonic products. We discovered our target consumers are usually business people or in middle-upper management, have their own families, love to watch movies and ASTRO, have a high family disposable income of RM10, 000 and above, and seek a certain quality in life. They usually shop at Jusco supermarket on weekday evenings or weekends. These findings gave us a strong insight for our event layout, individual booth design and necessary sales training for our promoters later on.

4. Promoters’ Management, Training and Motivation. Most agencies will deliver point 1 & 2 mentioned above. Good agencies might deliver the above 3 points. A great agency like us understands that “Nothing happens until a sale is made!” We recruited and managed the key pillar of this campaign: 13 Promoters. We even conducted a half-day customised sales training for Panasonic Malaysia, delivered by our own top man to ensure a positive selling mindset and the art of selling to increase sales. We were there with the promoters on the battleground everyday, throughout the event, leading the way, setting common objectives, tracking sales results and resolving sales rejection or hesitancy from the customers. To quote the Panasonic executive in charge of this account, “I have never seen the promoter team morale this HIGH before and their unbelievable fighting spirit!”

Once again, we live up to our motto, “Ideas that sell!”
Call us NOW at +65 62200 136 to look for Noor Azhar or +65 9843 0611 to look for Ken Chee if you want REAL RESULT for YOUR CAMPAIGN.

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A man with cerebral palsy, no voice, and insurmountable challenges finds freedom through the father-son bond, and they bring their message to the world through competition in running, cycling, and swimming.

Dick and Rick Hoyt are a father-and-son team from Massachusetts who together compete just about continuously in marathon races. And if they are not in a marathon, they are in a triathlon, that daunting, almost superhuman combination of 26.2 miles of running, 112 miles of cycling and 2.4 miles of swimming.

Together they have climbed mountains, and once trekked 3,735 miles across America.

It is a remarkable record of exertion, all the more so when you consider that Rick can’t walk or talk.

This is true human spirit. This is Courage and Love.

I have just incorporated a new company in KL specialising in Branding strategy and communication. Some might be curious as we have another Malaysia company incorporated early this year: Just Media Sdn Bhd. Yup, we are still keeping it but this new entity focus very much on strategic level.

I will update our latest portfolio project and their insight soon. So stay tune.